CollectID Evolves Into ZATAP

In a bold, transformative move, the world's leading "phygital" platform collectID officially announces its transformation into ZATAP, which was first announced in September as a brand new app and brand for consumers. This shift in strategy to fully change to ZATAP for both its consumer and business operations is a sign of the company's dedication to reshaping the consumer-brand interaction environment and providing unparalleled pleasure for users with seamless integration between the digital and physical worlds.




David Geisser, CEO and co-founder of collectID, expresses his enthusiasm for the company's growth and says, "From our inception in the year 2018 to verify physical items in the digital realm, collectID has grown into something far more significant. We are now working to build a brand which is a source of joy for users and matches our unique approach to creating 'phygital' products. This is possible thanks to our dedicated team and partners and we're excited to witness the positive effects ZATAP can have on the business and the end-users."



Businesses one tap away from Your Customers



The ZATAP's B2B operations continued under the collectID name, following the announcement of ZATAP in September, they are now set to be operating as part of the ZATAP Business brand. This shift demonstrates ZATAP's determination to create a unique platform that allows brands to connect with their customers in a way they have never before. The technology assures authenticity of the product and turns every product into a compelling storyteller, forging stronger bonds with consumers.



The major part that makes up ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following features:




Content Management System: Dynamically Add Content, Run Campaigns



Data & Insights: CRM to Track Product Interactions and User Engagement




Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API




Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code




Support Services: Customer Support for End Users Strategy Consulting, Help with Content Production and Marketing Execution





ZATAP is set to establish the industry standard for phygital creating a future where products are not just authentic but also captivate. Geisser states, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."


Consumers Just One Tap Away From the ZATAP Experience


ZATAP provides consumers with an experience that is revolutionary. The application enables them to not just authenticate their products but also to immerse themselves in the distinct stories and experiences that each product provides.



Features of Owning a ZATAP Product:



Digital Meets Physical ZATAP bridges the gap between physical and digital worlds, providing customers with an immersive experience where customers are able to access special content, deals, and https://diigo.com/0v8hgy rewards and use their products in a digital dimension (i.e. videos games).




The Authentication System: The application offers a revolutionary authentication system, leveraging ZATAP's exclusive technology. This system, built on a combination with encrypted NFC tags, and Blockchain provides the best level of security on the market, allowing users to verify the authenticity of their goods without hesitation.




Tickets: These products can be used to obtain an entry ticket to venues or special events, using the power of a product for exclusive access.







About ZATAP



ZATAP is a cutting-edge Product Cloud Platform that redefines the way that consumers interact with their favorite brands. Their mission is to create a positive experience for people by connecting physical goods with the digital world, creating an immersive phygital experience for both fans and consumers. ZATAP has the offices of Switzerland and New York City, ZATAP is a partner for global companies including Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.